Launched in 2017, Kite Cash has processed over 70 million USD in transactions and served 110,000 users from 1,200 cities, building financial identities with more than 6 million data points.
Cash is an indispensable part of the Indian economy—instead of shunning it altogether,
we made it more accessible through our network of Kite Agents. We made sure booking an agent visit or
finding an agent near you is a hassle free experience.
Designed simpler and bolder input fields for major actions in the app
Referrals are one of the best way to acquire new users and we designed the process to
be fun and instant for our existing ones.